I think that a visual argument is more persuasive because it enables the viewer to see exactly what the author is saying. Using visual arguments keep viewers engaged in what it is the author is attempting to say which makes the viewer act on the argument. In order to use a visual argument the author must have a deep understanding of his or her viewers. This is true because visuals allow people to come up with there own ideas about an argument. A visual argument is always open to interpretation, because of this the visual the author chooses to represent his or her argument must be one in which the viewers can only view one way, the authors way. Regardless of this, visual arguments are more persuasive because they connect the viewer to logos, ethos, and pathos. Instead of simply reading about an issue or argument the reader can now relate what the author is saying to a powerful image. This makes the argument much more persuasive to the viewer.
Saturday, September 20, 2008
Visual Arguments
Our society is quickly becoming a visual society in which we use photographs, drawings, and graphics to enhance our arguments. Using a visual is helpful to the author of the argument because it strikes the pathos of the viewers greatly. Using visuals allows the viewer to connect with the argument on a different level.
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I agree with your interpretation of our society becoming a visual society. I also believe that using visuals can enhance an argument because it influences pathos by implicitly showing the authors argument and emotions to make the audience care. I do not agree that because visual arguments keep one engaged it will make the reader act on the argument. However, I do believe that using visuals can make the reader more aware and understand the argument better which may influence the reader to act on the argument later.
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